An eCommerce business is a company that sells goods or services online through a website, app, or other digital platforms. Instead of relying on a physical storefront, eCommerce businesses conduct transactions digitally, allowing customers to browse, purchase, and receive products or services from the comfort of their homes. Key Features of eCommerce Businesses: Online Storefront: A website or app that showcases products/services, often with descriptions, images, prices, and reviews. Payment Processing: Secure online systems for accepting payments, such as credit cards, PayPal, or digital wallets. Logistics and Fulfillment: Systems to handle inventory, shipping, and delivery of goods or services. Digital Marketing: Strategies like search engine optimization (SEO), email marketing, and social media advertising to attract customers. Types of eCommerce Businesses: B2C (Business-to-Consumer): Selling directly to individuals (e.g., Amazon, Zara). B2B (Business-to-Business): Selling to other businesses (e.g., Alibaba). C2C (Consumer-to-Consumer): Platforms where individuals sell to each other (e.g., eBay, Etsy). D2C (Direct-to-Consumer): Brands selling directly to customers without middlemen (e.g., Gymshark). Subscription Services: Recurring sales through subscription models (e.g., Netflix, Birchbox). eCommerce businesses can sell physical products, digital goods, or services and often thrive on the global accessibility of the internet.