Link building refers to obtaining and creating hyperlinks from other websites to your own. This practice is essential for SEO (search engine optimization) as it greatly influences a website’s authority, credibility, and visibility on search engine results pages. The main objective of link building is to enhance a website’s search engine rankings, boost organic traffic, and establish strong connections within the online community. To achieve successful link building, engaging in strategic outreach, creating valuable content, and collaborating with other websites is essential to build a strong network of high-quality links.